Business & Marketing : Organize your IP for negotiating a publishing contract
Gabriel Esteves (France)
As an IP attorney, Gabriel Esteves is heavily involved in the French and European video game industry. He has 10 years' experience in the resolution of legal matters and he intervenes in all aspects of intellectual property law as well as in new technologies law. He founded AKEYA, an IP law firm specialized in the video game industry. They assist their clients in protecting, optimizing and increasing the value of their intellectual property, in France, the European Union and internationally
More broadly, the firm provides its legal expertise and represents any company on:
- Strategy for the protection and optimization of trademarks, productions and innovations (filing, registration, monitoring, defense)
- Organization of the rights on video games (transfer of all rights to the studio/publisher/producer, clearance audit, etc.)
- Drafting and negotiation of any contracts (production, publishing, distribution, orders, NDA, licensing, etc.)
The aim of this talk is to present the main points to be addressed by a studio to protect its intellectual property, and the elements to be prepared for negotiating a publishing contract.
Gabriel will be presenting use cases to showcase the dos and don’ts in order to protect a video game IP.
