Meet and Build

Business & Marketing: Unlocking Influencers Marketing strategies for success in the Video Gaming Industry

Ana Seidl (Brasil)

With over 12 years of experience, Ana Seidl is a digital marketing expert, specialized in the video game and Esports sectors. She focuses on helping brands to connect with their audiences through strategic advertising and influencer collaborations. Currently working at RedButton, she leads marketing efforts that drive engagement and growth for her customers.

Ana will address the subject of influencer marketing strategies, advise on how to develop and implement successful influencer marketing campaigns that resonate with your audience and to identify the right influencers and platforms.

She will also talk about measuring a campaign’s success using the key metrics and tools to evaluate the effectiveness of influencer marketing campaigns, ensuring a strong return on investment.

Ana will also share her insights and experiences and to discuss the evolving landscape of video game marketing.

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