Africa : industry and market data
Gara Store
Represented by Teddy Kossoko
Africa, a desert or a new eldorado ? This presentation will give an insight of Africa's video game's market specificities and opportunities. Gara is a gaming and comics Android Marketplace, like Google Play Store dedicated to Africa. We allows gamers to buy for the first time games and contents and facilitate distribution everywhere on the continent.
Teddy Kossoko - CEO and Founder
Born in the Central African Republic, where he lived for 18 years, Teddy Kossoko arrived in France in 2012 to pursue his studies in computer science after obtaining two French and Central African scientific baccalaureates in the same year.
In 2014, alongside his studies, he decided to get into video games to promote Africa and created his first game, which was a success in 2018.
He set up his first gaming company, Masseka, in 2018 right after graduating with a degree in computer engineering applied to business management. At the same time, he works for Capgemini on the ESA and NASA Biomass space project to calculate the impact of deforestation in Africa on global warming.
In 2019, he launched the development of Gara, the first African edutainment platform, to facilitate the distribution and monetization of mobile games and digital books throughout Africa by integrating all African payment systems. The Gara company was created in 2022 and won the support of numerous organizations such as Digital Africa.